Keynote Speaker and Corporate Image Consultant Sylvie di Giusto from New York City
SYLVIE DI GIUSTO • KEYNOTE SPEAKER • CORPORATE TRAINER • IMAGE CONSULTANT • AUTHOR • MOM

WHAT DOES
YOUR IMAGE
TELL THE WORLD?

Keynote Speaker, Corporate Trainer & Image Consultant Sylvie di Giusto

As a professional Keynote Speaker, Corporate Trainer and Image Consultant, I use my multi-cultural background to work with leaders from around the world who place great importance on themselves and their reputation. With twenty years of corporate experience, a cutting-edge approach combined with a competitive mindset, and a passion for visualization I help professionals and corporations to explore how people make up their minds very quickly about them, their leadership potential or their company, and either open the door for them or slam it shut.

Throughout my career, I’ve held senior positions, mainly within Human Resources, for organizations ranging from 10 to 100,000 employees. I’ve worked with every strata of management from CEOs to young executives, which made me familiar with the typical challenges that professionals and companies face in their workplace. Having spent all those years observing and influencing people’s career paths, I’ve learned it’s better to craft the way others are going to perceive you, rather than to sit back and hope it’s going to be in a great way.

When I’m not working, I’m volunteering my time for the National Speakers Association where some of the Top Keynote Speakers learn, share and network. When I am not volunteering, I am spending time with my family exploring the extraordinary country of the United States, this amazing place I am lucky to call home. I have a multi-cultural background: Austrian by birth, French in my heart, Italian in my kitchen, German in my work ethic, and American by choice. I speak, I consult, I write and most important…

Keynote Speaker and Corporate Image Consultant Sylvie di GiustoI package people.
Yes. That’s what I do.

SYLVIE DI GIUSTO IS A KEYNOTE SPEAKER, CORPORATE IMAGE CONSULTANT, AUTHOR, AND MOM BASED IN THE VIBRANT CITY OF NEW YORK. SHE HAS BEEN SEEN ON…

YOUR IMAGE IS THE FIRST THING
IMMEDIATELY AVAILABLE TO OTHERS.
YOU CAN’T HIDE IT, BUT YOU CAN CONTROL IT.

YOU HAVE
7 SECONDS.

Make them count!

 
SYLVIE DI GIUSTO • KEYNOTE SPEAKER • CORPORATE TRAINER • IMAGE CONSULTANT • AUTHOR • MOM

People whom you meet make quick decisions about you or your company. Should they hire you? Vote for you? Buy something from you? Seven seconds. This is that brief moment in time when others first see you, or your employees, whether it’s at a meeting, on the job, or at an interview. Will others trust these snap judgments? I’d love to be the non-judgemental person to tell you that first impressions are not so important and easy to change. But science shows clearly that they’re really more important than you even think they are.

Research has found that first impressions are surprisingly valid and that these impressions are based on how we dress, act, speak, look, stand or walk. Afterward confirmation bias will either work for or against you. Because we have a natural tendency to hang on to anything that supports our initial point of view while ignoring any evidence to the contrary. Therefore, confirmation bias has a crucial influence on a person’s career, or an organization’s leadership, sales, communication, marketing, customer service quality.

The good news though is that this process and your image is entirely under your control. You can make it what you want. You can control the message you send to the people who see you and interact with you. It’s a combination of your dress, your attitude, your communication and how you present yourself on the internet.

Signature_Sylvie_di_Giusto_InternetYou have 7 seconds.
Let’s make them count!

Download the free e-Book & sign up for my very un-spammy Newsletter

130 WAYS TO MAKE A
POWERFUL FIRST IMPRESSION

There is only one way to get the e-Book: Join my list of achievement-oriented subscribers who place great importance on themselves, their career and their professional appearance. You can unsubscribe at any time and it won’t hurt my feelings. Well, maybe a little bit. Fill out the simple form below and I’ll send your e-Book, instantly. Make sure my e-mail doesn’t end up in your spam folder. That would be a bummer! Add “sylvie@howyouimpress.com” to your safe-senders list. Thank you.
PS: No spam. I promise.

DOWNLOAD HERE

YOUR IMAGE IS LIKE A BOOK.
MAKE SURE THE COVER REFLECTS
THE QUALITY OF THE STORY INSIDE.

Sylvie di Giusto, The Image of Leadership, Book

THE IMAGE OF
LEADERSHIP

How leaders package themselves to stand out for the right reasons.

The Image of Leadership is the result of Sylvie’s journey through two career paths: one in the field of human resources, the other one as a professional image consultant. The title reflects the reality that everyone should acknowledge: true leadership manifests itself in ways that are both seen and unseen.

Her book will take you step-by-step through the development of your professional imprint. The focus will be on all of those things that people perceive about you, with an emphasis on your appearance and your image. It is written to be concise, easy to read and entertaining for leaders at all levels.

For sure you’ve heard the phrase, “There’s an app for that…”. And it’s true! The best thing about it, it’s for free and it’s very easy to use. It takes just a second to launch on your mobile device, and you’ll immediately have tons of helpful and practical information at your fingertips.

Sylvie di Giusto, Executive Image Consulting, C-Suite Book Club, The Image of LeadershipTHE IMAGE OF LEADERSHIP
IS PART OF THE C-SUITE BOOK CLUB

The C-Suite Book Club is the premier source of best-selling business books for executives and business leaders, covering a range of topics, including sales, marketing, leadership, social media, finance, and management. “There’s no shortage of business information in this digital world, but for in-depth analysis, insights, context, and perspective, business books are best, so we brought the best of those books together in one place.” says C-Suite Network founder Jeffrey Hayzlett. C-Suite Book Club features premium content from top thought leaders, like Arianna Huffington, Sheryl Sandberg, Jim Collins, Tony Robbins, Daymond John, Gary Vaynerchuk, Shep Hyken, Scott McKain and many more. As a C-Suite Advisor, Sylvie is member of a select team that helps lead a network of the most powerful C-Suite Executives.

IT’S NOT ABOUT BEING SOMEONE YOU’RE NOT.
IT’S ABOUT AFFECTING OTHERS
WITHOUT SAYING A WORD.

FIRST IMPRESSIONS
AND BEYOND…

Appearance • Behavior • Comunication • Digital Footprint

Sylvie di Giusto, Executive Branding, Image Consulting, Keynote Speaker, Corporate Trainer

“I have attended many conferences and without a doubt Sylvie ranks at the top for her public speaking and impressive presentation.

B. Ronnell Nolan, Chief Executive Officer, Health Agents of America, Inc.

A positive first impression ultimately boosts the bottom line of any career or business. It’s what captures clients, fosters trust, and makes people want to do business with you. This is particularly true for organizations that interact with customers face-to-face. Otherwise, your existing or potential clientele may see you, your products or services, and your entire company in a negative light.

Sylvie shows your audience how the way they are perceived by others becomes the perceived value of your products and services, and what impact it has on their own career, a customer decision-making process, the outcome of a sales cycle, or the reputation of the organization. In her events, she reveals the components of a professional “imprint”, which is the sum total of four factors: appearance, behavior, communication, and digital footprint.

Sylvie takes your participants on a informative, interactive and fun journey that will reveal how others perceive them and thus perceive the value of their abilities and their employer’s reputation. She helps them to understand how people make up their minds very quickly about them, their leadership potential, their products or their organization, and either open the door for them or slam it shut.

CORPORATE EVENTS • CONFERENCES • CONVENTIONS • WOMEN’S INITIATIVES • ASSOCATION MEETINGS • UNIVERSITIES

Depending on the size of the audience and the required content Sylvie offers her program in different formats. From 60-minute keynotes to four-hour workshops, from online webinars to hybrid learning solutions. The program targets female and male leaders, from entry-level employees to C-Suite–level executives, usually in customer-facing roles or on the path to become the leaders they deserve to be. Sylvie has delivered her programs for companies and conferences within a variety of industries, such as advertising, architecture, associations, automotive, banking, consulting, consumer products, education, entertainment, financial services, food, health care, insurance, manufacturing, pharmaceutical, retail, real estate, technology, tourism, and many more.

Sylvie di Giusto, Executive Image Consulting, The Image of Leadership, Keynote Speaker, New York
“Sylvie is highly knowledgeable in her area of expertise, personable, and engaging. The amount of positive feedback I received after the presentation was incredible!”
Linda Najok, HR Business Partner, American Express
“Sylvie’s expertise in People Packaging and Image Consulting was clear from the moment we sat down with her. She exemplifies the characteristics that she teaches as well.”
Carla Collins, Manager Talent Acquisition, Nestlé Nespresso S.A.
Sylvie di Giusto, Executive Image Consulting, The Image of Leadership, Keynote Speaker, New York
“She spent a lot of time with me beforehand so she could cater her message to what we were looking for – and then she nailed it. She went above and beyond what we expected of her. She is a gem.”
Mary Bryant, Regional Director and Director of Professional Affairs, Merial
“Sylvie grabbed the audience’s attention the moment she stepped out and didn’t let go… Her delivery and stage presence radiated professionalism.”
Angela Tanger, Copywriter/Content Strategist, Write for Health
Sylvie di Giusto, Executive Image, Executive Branding, Keynote Speaker, Image Consultant, Corporate Trainer
“At her events Sylvie establishes a productive working atmosphere while using modern and varied techniques, great content, put in a nutshell and easy to understand.”
Dr. Emanuel Siregar, Chief HR Officer, SanofiAventis
“Sylvie explained complex ideas succinctly and in entertaining ways, demonstrating her likable ability to translate thoughts into forms to which we could all relate.”
Deb Spicer, Chief Executive Officer, Quantum Level Success
Sylvie di Giusto, Keynote Speaker, Corporate Trainer, Image Consultant, New York

“Sylvie did an amazing job learning about our company, then she took that knowledge and created an excellent and interactive presentation that resonated with our people.”

Randy Katz, American Airlines Operations Manager, American Airlines
Sylvie di Giusto, Keynote Speaker, Corporate Trainer, Image Consultant, New York

“Since attending, I have already received numerous compliments in the way I represent my airline and myself! Sylvie changed my thinking about EVERYTHING I do now! ”

Anne Rowan, Flight Flight Attendant , PSA Airlines
Sylvie di Giusto, Keynote Speaker, Corporate Trainer, Image Consultant, New York

“Sylvie’s understanding goes beyond fashion and style and gets to the core of who her clients are —  as people and as brands. She won’t try to make you someone you’re not.”

Adam Toporek, Founder, CTS

SYLVIE DI GIUSTO IS A SPEAKER, IMAGE CONSULTANT, AUTHOR, AND MOM BASED IN THE VIBRANT CITY OF NEW YORK. SHE INFLUENCED AUDIENCES AT…

IF YOU DON’T TAKE CHARGE
OF YOUR PROFESSIONAL IMAGE,
SOMEONE ELSE WILL.

 
SYLVIE DI GIUSTO • KEYNOTE SPEAKER • CORPORATE TRAINER • IMAGE CONSULTANT • AUTHOR • MOM

WATCH SYLVIE IN ACTION

I understand the challenge
of finding just the right speaker

Dear Event Planner,

I have been “one of you” for 20 years. I understand the corporate and meeting world like few other speakers. In my prior role as the Head of an International Management Academy, I was responsible for hundreds of events, from small corporate sessions to large conferences. I found myself spending days researching for the perfect speaker. Today, I am in the very privileged position that I know both worlds.

I understand, that your professional reputation rests on the keynote speaker you select for your upcoming event. I will do whatever is necessary to make sure you and your organization receive outstanding feedback. I understand that the focus of your upcoming event is not on me, it’s not on you. It’s on them, the attendees. I promise you to make this a memorable and unique experience for them. Last but not least, I want you to know that I am not a “diva” to work with. Others might wonder what I mean by that.

But for you and me, there is no further explanation necessary. I only have a few requirements in order to make my and your life less stressful and more efficient. I don’t think that I state anything revolutionary below. However, I also know that it helps to understand what we can expect from each other. Thank you for considering me to be the keynote speaker for your next event.Sylvie di Giusto, Keynote Speaker, Corporate Trainer, Image Consultant

WHAT TO EXPECT FROM ME…

DOWNLOADS AND LINKS

WHAT I NEED FROM YOU…

WHERE TO FIND ME…

“Her enthusiasm and passion along with her experience in the industry will be a benefit to your organization and employees.”
Angela Sposato, Senior Vice President Human Resources, 5W Public Relations
“I was very impressed by how quickly and effectively Sylvie absorbed and understood the information about our organization and the goals of our event.”
Jennifer Gracheck, Program Development Consultant, Haworth, Inc.
“She literally ‘brought down the house’. With energy, passion, personality, style and rock solid research she had us all listening to every word with baited breath.”
Dr. Lanalee Araba Sam, Founder, Concierge Pregnancy Group
Sylvie di Giusto, Executive Image Consultant, Image Speaker
“Sylvie is one of the most engaging and creative people with whom I have had the pleasure to work. She commands an audience and finds creative ways to engage and educate.”
Linda Shaifer, Global Education & Engagement Leader, Medical Tourism Association
Sylvie di Giusto, Executive Image Consultant, Image Speaker
“What distinguishes Sylvie is the care and attention she devotes to her diagnostic and customization process to ensure the relevance of her material to the outcomes we desired.”
Eilleen Gallagher, Leadership Coach & Professional Development , Geller & Company
Sylvie di Giusto, Executive Image Consultant, Image Speaker
“Sylvie is an outstanding presenter and communicator. She was not only captivating, but she provided solid information that had the group riveted to her message.”
Terry Brock, Social Media Expert & Hall of Fame Speaker, Terry Brock
“We were not just interacting with the speaker, we were interacting with the entire room. I’ve never had this experience. And besides the incredible content that was very educational 
 it was one of the most engaging session I’ve been to.”
Shalhavit Simcha Cohen, Student, Harvard University
“This was THE BEST presentation we had during this meeting and that 
 I have ever experienced. There was so much value in what you left with us. I think you have taught me something that will stick with me 
forever.”
Christina Bronne, Boutique Operations Specialist, Nespresso
“If you care about how to present your most valuable asset, YOU, then you should be working with the expert who can present it with the greatest value and make you be your best. That person is Sylvie di Giusto.”
Jeffrey Hayzlett, Primetime TV/Radio Host & Hall of Fame Speaker, Hayzlett Group
Keynote Speaker, Corporate Trainer, Image Consultant, Sylvie di Giusto, New York, Smart Hustle Conference

“She’s a wonderful and engaging speaker and we heard nothing but RAVE reviews from attendees who were able to get a seat in her 300-seat sold-out session! I would hire her again in a heartbeat and highly recommend her to other meeting organizers.”

Sarah Michel, CSP VP of Professional Connexity, Velvet Chainsaw
Keynote Speaker, Corporate Trainer, Image Consultant, Sylvie di Giusto, New York, Smart Hustle Conference

“She was engaging and funny and really made you think about how we judge others and how others judge each of us “in 7 seconds.” I thoroughly enjoyed the exercise she had us do with perfect strangers to see what they thought of us.”

Karen Conklin, Independent Event Planner and Consultant, Walker Event Management
Keynote Speaker, Corporate Trainer, Image Consultant, Sylvie di Giusto, New York, Smart Hustle Conference

“Not only does she LIVE her brand, but she delivered an amazing package of information, entertainment and “wow” at the conference. Attendees left the event with a clear understanding of why image matters and how to improve their first impressions.”

Ramon Ray, Smart Hustle Magazine Founder, Smart Hustle

DO YOU WANT TO APPEAR
SUCCESSFUL, HARDWORKING, AND INTELLIGENT?
HOW ABOUT IN CONTROL, COMMANDING, OR EXPERIENCED?

PERSONAL CONSULTATION

What does your image tell the world?

Sylvie di Giusto, Executive Image consulting, Makeover, Individuals, New York
“Sylvie worked with me earlier this year, and her advice was spot-on! Just landed a dream job, wore her prescribed outfit, felt super-confident. I could not have done it without her!”
Marie Lilly, Relationship and Operations Manager, The Institute of Internal Auditors Inc.

I have helped hundreds of clients, just like you, to better manage their image. I work with women and men from many different cultures, backgrounds and professions. My clients include female and male executives, from young professionals to C-Suite level, politicians, entrepreneurs, or people just starting their careers. If you’d like to work with me, I invite you to take a close look at the two different packages I offer. Choose the perfect one for yourself based on your individual needs, your available time, your location and your financial limits.

Keep in mind: There are many different types of investments you can make. The best is still to invest in yourself.

DO IT YOURSELF

Are you a busy professional who has no time for a personal consultation? Do you live in Europe, Asia, the Middle East or Africa? Or do you live somewhere in the U.S. and are unable to travel to New York? We all are busy, and I understand you have to prioritize. Therefore I provide you with an informative and interactive way to work on your image transformation in the comfort of your own home or office.

PERSONAL CONSULTATION

Do you value the professional opinion of an expert and are ready to make it really happen? Do you want to set yourself apart from all the other people at work, because climbing the corporate ladder, or running for an office is clearly on your mind? Let me and my team worry about the finer details of your professional image, and we’ll meet you in New York to lead you through your personal makeover session.

SYLVIE DI GIUSTO IS A SPEAKER, IMAGE CONSULTANT, AUTHOR, AND MOM BASED IN THE VIBRANT CITY OF NEW YORK. SHE HAS BEEN SEEN WITH…

Oscar de la Renta, Manolo Blahnik, Diane von Fuerstenberg, Heidi Klum, Bill de Blasio, Chirlane McCray, Tim Gunn, Jennifer Hudson, Cuba Gooding Jr., Kenneth Cole, Christian Siriano, Alvin Valley, Marylou Luther, Bryan Grey Yambao, Iris Apfel, Ilona Royce Smithkin, Ari Seth Cohen, Rebecca Minkoff, Michele Smith, Stacy London, Michele Savoia, Lori Bergamotto, Brandon Stanton, Kelly Bensimon, Patricia Field, Ralph Auriemma, Dmitry Sholokhov 

EVERYONE MAKES JUDGMENTS ABOUT A PERSON’S CHARACTER, CREDIBILITY, 
INTELLIGENCE, OR INCOME LEVEL BASED ON FIRST IMPRESSIONS ALONE.
WHAT DO YOU THINK YOUR IMAGE TELLS THE WORLD?

“Sylvie is top-notch in the industry. She’s incredibly knowledgeable, detailed, and innovative. I view her as someone who is shifting the image consulting industry entirely by bringing cutting-edge ideas and business savvy to the table in a way that other consultants have not.”

Shauna Mackenzie, Co-Owner, Studio for Image Professionals

BECOME A CERTIFIED IMAGE CONSULTANT

I train different. On purpose. 

The Studio for Image Professionals is a training organization for aspiring image consultants and personal branding professionals who are looking for the complete educational package to acquire the skills necessary to work with clients and the entrepreneurial knowledge to build a profitable and successful image consulting company. The Studio is co-owned by Sylvie di Giusto and Shauna Mackenzie, both renowned for their modern approach to the industry. Their online certification courses are the industry’s only online image consulting certification programs that includes the business training and tools necessary to be successful. That’s right – get the business strategies you need to be successful and the technical information to make a difference in the lives of your clients.

Help individuals feel and look their very best.

Many individuals are seeking professional help because they value the personalized feedback a personal style expert or image consultant offers them. Not only can you help them define a personal style that is hassle-free and truly them, you can change their entire outlook regarding how they feel about their body and themselves. Who doesn’t want that?

Help corporations to step ahead of their competition.

Many professionals and corporations seek the services of specifically trained image consultants to enhance their own or their employees professional image. Expanding your business into the corporate niche market means that you can work with high-profile clientele, ranging from CEO’s, senior executives, emerging leaders, to job beginners.

Help your clients build a powerful personal brand.

Not only are individuals seeking personal branding advice for themselves, companies are implementing personal branding programs for their employees. The idea of impression management and self-presentation are becoming more and more important with the rise of social media and an ever-evolving online world. Help create a brand that’s strategic and memorable.

Help your male clients to dress impeccably well.

Fashion and styling has always been the domain of womenswear, while menswear has long been one of the neglected and more conservative areas. But for several years now, the growth of the men’s fashion market has outpaced that of womenswear. On the back of this increasing demand, brands and designers constantly expand their menswear lines.

PROJECTING A POWERFUL IMAGE
DOESN’T JUST HAPPEN.
IT HAS TO BE CULTIVATED.

Should I dress more like a man? Should I dress more like a man? - Women sometimes propose to me the idea that they should dress more like a man in order to be more accepted in their male-dominated working environments. In training sessions, I make fun of that idea by walking over to the first man I find in the room. I ask him with an ironic undertone, “James, […]
Is your age relevant as a leader? Is your age relevant as a leader? - Many older men and women tell me they are scared to compete against all those young men and women applying for the same jobs. They ask me to help make them appear much younger. Honestly, I find that many older individuals look well past their age because life has beaten them down. Illness, caring for […]
Do you need custom-made clothes? By Sylvie di Giusto, Keynote Speaker and Corporate Image Consultant Do you need custom-made clothes? - I talk a lot about suits and business attire, and how necessary they are for any professional imprint. I also talk about how you need to work with the body you have. If you’re like most professionals, in the course of your career there’ll come a time when you’ve to consider custom-made clothing instead off […]
Does your weight affect your career? By Sylvie di Giusto, Keynote Speaker and Corporate Image Consultant Does your weight affect your career? - It’s often a dreaded conversation and one we do not always like to think about. But seriously, does your weight affect your career? When clients contact me because they feel uncomfortable with their weight, I honestly tell them that they must do two things that may seem to be contradictory. You must accept your body […]
Free yourself from color themes. By Sylvie di Giusto, Keynote Speaker and Image Consultant Free yourself from color themes - Similar to body shapes, many image consultants still group their clients into categories like “warm autumns” and “cold winters.” This is not only out-dated, it’s really just an oversimplification. First of all, it’s very possible that you’re in one color group depending on the place and climate you were born in. Simply said, people from […]
Why body shapes are irrelevant and useless - Many image consultants talk about body shapes. They categorize clients into different physical groups, and give their shapes hilarious names such as apples, pears, and bananas. I do not work with those shapes at all. First of all, who wants to be a full moon? And second, these categories absolutely fail because the requirements of […]
Read more about “First Impressions. And Beyond”

New York City is the most exciting and dynamic city in the world. It is home to thousands of well-known as well as hidden shops, stores, boutiques, and brands. And same is true for the Internet. I constantly get asked by my clients for tips and favorite spots, since this vibrant, elaborate city and the Internet has so much to offer. After sourcing this amazing city and the web for many years I decided to share the places I adore. I invite you to explore the magnificent Big Apple and everything beyond with me.

FIRST IMPRESSIONS.
AND BEYOND

CONTROLLING YOUR IMAGE IS A FORM OF MICRO-MANAGEMENT.
LET’S GET STARTED PUTTING THE RIGHT PIECES TOGETHER.

READY TO
CONTACT
SYLVIE?

LET ME KNOW HOW I CAN HELP

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